Transformance “Purses with a Purpose” Raises $204,000

Press Release

Dallas, TX, 10/29/2015 


Transformance, Inc., formerly Consumer Credit Counseling Service (CCCS) of Greater Dallas, has released figures showing that their 6th Annual “Purses with a Purpose” charity fundraising event exceeded their expectations.


A record-breaking $204,000 was raised from the nearly 500 attendees at last week’s luncheon, held at the Frontiers of Flight Museum at Love Field. The amount is the most ever raised in the six-year history of the event and came largely from matching gifts and those bidding on the extravagant collection of purses donated to the cause of helping women and families in need. Keynote speaker Carmen Rita Wong, CNBC financial contributor and author of The Real Cost of Living, spoke to the guests about empowering their own financial literacy journeys.


“Purses with a Purpose is our signature annual fundraising event and I couldn’t be more thrilled with the results,” said Ken Goodgames, president and CEO of Transformance. “We also officially announced our name change from Consumer Credit Counseling of Greater Dallas to Transformance and the success story provides a dramatic backdrop for what our future holds.”

To find out how to team up with Transformance and become a part of the financial literacy solution, call (800) 249-2227 or


About Transformance™

Established in 1974 and formerly known as Consumer Credit Counseling Service of Greater Dallas, Transformance, Inc. is a nonprofit organization that has served as a beacon of hope for consumers facing a financial crisis with respect to credit and debt management, budgeting, mortgages and/or student loans. As a HUD-approved housing counseling agency, Transformance™ has served a nationwide client base from its offices in Texas and Colorado. The agency seeks to continue its traditional crisis counseling and instructor-led educational offerings while launching a portfolio of multi-platform, e-learning offerings designed to promote financial resiliency and wealth accumulation through informed decision making and long-term behavior modification. The Transformance suite of financial learning products, including e-learning, is designed to have a sustainable, measurable impact with the potential to reach 10 million consumers.



Jeffrey Cheatham

TrizCom PR

(972) 247-1369

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